By Nora Zelevansky / November 9th, 2012

My friend S.D. and I have a tradition: On our birthdays, we send each other packages of either strange (but enticing) or indulgent foods from companies across the country.

The whole thing started during my sophomore year in college, when SD—with whom I’ve been friends since we were four—first sent me a candy bouquet.  Let’s just say I can’t believe how long its been since my 19th birthday and what we’ve sent each other in that time: We’ve exchanged everything from artisanal Baked marshmallows (support Red Hook!) and Zabar’s cheese crackers to salt and flavored popcorn, dark chocolate spreads and chili-infused brownie bites.

For a while, thanks to S.D., I was even a member of the Jelly Belly fan club (yup, I’m admitting that), which meant that I got advanced tasters of any new flavors that were coming out.  Yeah, I tasted the Dr. Pepper flavor waaaay before it came out.  No big deal.  I’m not bragging or anything.  Don’t hold it against me: It’s not my fault if that makes me cool.

Anyway, this Monday is my birthday yet again.  (They seem to come quicker as you get older, right?)  And today I was feeling a little blue.

This has been an amazing year, for sure.  My husband Drewser and I moved from LA back to NYC, my debut novel was published, I even just returned home from a great trip to LA, where I got to teach a Writing Workshop at Scripps College (my alma mater) and work on a feature for ELLE.

But, in the aftermath of Sandy, this is an odd time on the east coast.  Though, for me, the Obama news is happy as can be.  Writing my second book is turning out to be a slightly different process than the first time around, a bit more pressured, less carefree.  Also, I guess the passage of time always make us pensive.

Anyway, I was feeling melancholy.  But then I received S.D.’s gift for this year!  It was the above super adorable and well-designed box of Parisian Macarons from Macaron Café in NYC, from which I will most definitely sample while writing my NaNoWriMo words today.  Just the kind of writing motivation I needed and something cheerful to remind me that birthdays may be strange sometimes, but they also can be sweet.

xo – N.

PS Does anyone else think that this post should be read to the tune of That’s What Friend Are For?



By Nora Zelevansky / November 12th, 2010

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It's my birthday!!!!

That's it.  That's today's whole post.  What?  That's not ENOUGH for you?


Well, take a gander at the invite I received a couple weeks ago to the pre-launch party, celebrating Lanvin for H & M at the Vegas Flagship store (check out the collection here).

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Obviously, I was excited to receive this box.  I mean any number of fabulous, amazing things could have been inside!  Turns out it was an invitation, sadly to a party in a city where I don't live.  Alas!  I could have shopped early!

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Underneath the invitation itself was a little gift though.  It's a large flower pin.

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I have to be honest: I sort of have no idea how I would wear this in my universe, but it's still a fun novelty.

Meanwhile, I'll have to camp out and shop like the regular people.  Birthday month and all!

Okay, now go plan my elaborate gift and original song before my birthday ends.  Go!  Go!

xo – N.


By Nora Zelevansky / February 25th, 2010

Picture 19

I have only been married for a a little over a year, so technically I've only experienced one true wedding anniversary.  Still, since Andre and I have been together for about 500 years, we definitely lived through quite a few dating anniversaries.

So, with that in mind, I feel like I can comfortably say that I know how we celebrate: generally, we both forget.  Then, like two days later, one of us remembers and tells the other one.  We say, "Oh, yeah.  Huh."  Then we go eat sushi.

Anyway, some people celebrate their anniversaries with a little more pizzazz.  For instance, TODAY ONLY Cecconi's is celebrating their one year anniversary (or birthday, if you will).  So, every lunch and dinner guest will receive a blue frosted cupcake (complete with a candle to blow out!) and a gratis glass of prosecco.

Now, that's my kind of anniversary celebration.  Followed two days later, of course, by sushi.

xo – N.


By Nora Zelevansky / November 12th, 2009


[I'm the one in the hat BTW]

Happy Birthday To Me, I Live In A Tree, Blah, Blah, Blah . . .

They say as you get older, birthdays get harder and harder to swallow.  I guess I felt that way about my 30th a bit, but generally I pretty much love my birthday.  Yup, I'm one of those.

So, anyway, I couldn't really think of an appropriate birthday post, except to say that BLANK years ago (yup, BLANK), PL was just a glimmer in, well, no one's eyes.

I'm trying to bring back the birthday hat.

Eh–I have no point.  Who cares.  It's my birthday, dammit.  I don't need to have a point.

xo – N.