Good News & Bad News & Shameless Self-Promotion

By Nora Zelevansky / January 10th, 2012

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Okay, so the bad news is that I'm a day late with The Bachelor recap.  Sadly, I was out last night and never got to watch the show.  Booo hisss.  But I'll watch later tonight and then write about it.  Promise.  Crossies don't count.

The GOOD news is that I have a bunch of stories to share, including my first Newsweek/Daily Beast story about "Janupause" or the abstinence from drinking for the month of January.

What else?  I spent much of the last week of December writing stories for about Kate Somerville's new Dermal Quench Liquid Lift, Dionne Phillips' at home eyelash extension kit, touchscreen gloves (for using your iPod in the cold weather), a new line from Burt's Bees, NYE romance tips from author Harlan Cohen and, mostly recently, a DIY (at home!) gel manicure kit.

I also interviewed a YA novelist and all around cool guy Paul Griffin about his new book, Stay With Me.  He's a dog trainer too, so there's a pit bull integrated into the story line.

That's sorta all for now.  I promise to watch The Bachelor and report back, although the inside scoop from another loyal watcher is that this episode was snoozeville.  Only time will tell!  Anyway, boring Bachelor is still better than most things.  Sad, sad statement.

Oh!  And, based on the advice of the social media person at St. Martin's, I created my own Facebook Author page for my book SEMI-CHARMED LIFE that's coming out in July.  If you "LIKE" it, you can get updates on readings and stuff like that.  Also, if you LIKE it, I will LIKE you.  And what could be better than that?

xo – N.

BROOKLYN (& BEYOND): Shameless Self-Promotion & a New Type of Sushi Roll

By Nora Zelevansky / December 17th, 2011

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This is very exciting for me.  This isn't just some regular old shamless self-promotion.  This is my book … on Amazon and Barnes & Nobles!  And the cover above!  SEMI-CHARMED LIFE actually doesn't come out until this summer when I'll be doing all sorts of readings and such (July!), but it's available for pre-order as of last week.

Also, I learned via a Google Alert yesterday that it's up on Good Reads too!  I have no clue at all how that happens, which is the case for me with most of what goes on in publishing, but I'm totally pysched.  This might seem silly, all these small details, but each public announcement or step makes the whole thing seem a little more real.

Anywaaaay, what else is happening?

Well, during my first month back in NYC (Park Slope to be exact), I've discovered a new ingenius sushi roll invention: The Tempura Sweet Potato Roll.  Yup.  It's become a regular thing for me.  Well, as regular as something can be after 28 days.  Or, actually, more like 21.  Time flies when you're  … unpacking boxes.  Whatever.  The roll is amazing.  What else can I say?

Also, I went without TV for four weeks and then wrote a story about it called "In Defense of The Boob Tube" for Huffington Post's new HuffPost TV section.  If you love TV like I do (and you all know I do), then I think you'll be nodding along with this one.

Some other highlights over the last few weeks?  An interview with my favorite pair of designer sisters from ELKIN on and a write-up of new antioxidant-rich line of beauty products, Radical Skincare, for Vital Juice.

Otherwise, I've mostly been on the road and all that implies (a.k.a. slightly broken out skin and a few extra fast food pounds).  Oh, and also the freedom of the open road.  That too.

Happy happy holidays to you all!  May the New Year bring you happiness, health, money and YES! a new season of THE BACHELOR.  It's baaaaaaaaack.

xo – N.

THE BEST TIME FOR A BIG UPDATE (& Shameless Self-Promotion)

By Nora Zelevansky / October 24th, 2011

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Well, the rumors are true.  Oh.  Wait.  You haven't heard buzz in the press about my move to NYC?  (And by "press" I mean on my Facebook page.)

The Drewser & I are headed back to the east coast, where an NYC apartment already awaits.

In the meantime, it's been fashion and beauty central online for me, hitting events and launches all over the place.

Also, I'm not sure if I've even mentioned this on PL before, but I have a novel coming out in the spring!  It's a very big deal for me, so I can't even pretend to be cool about it.  The book is called "SEMI-CHARMED LIFE" and I'm sure you'll be hearing more about that from me in the coming months.

That's monopolized a lot of fun time too (in a great way), along with my good old "Fit Like Us" blog (which, considering my lack of exercise lately, should really be called "Fit Like Anyone Else").

Anyway — a few highlights from the last few eons for your reading pleasure (one hopes):

Geren Ford's new multi-purpose space with boutique The Annex, showroom and event area opened this weekend (pictured above).

Warren Tricomi Salon's west coast partner Kaz Amor just launched a new haircare line (mostly au natural) called VoCe.  It's all about the Surf Mist.

Beckley Boutique (on LA's Melrose) owner Melissa Akkaway launches her inaugural clothing line, Beckley By

Veuve Clicquot & Rachel Zoe got together for some polo and some charity fundraising at Will Rogers State Park in the Pacific Palisades.

Dior Launches Scented Nail Polish (like roses!) and a whole new "Garden Party" cosmetic color palette during a luncheon at The Chateau.

Beauty happenings in LA: Natura Bisse teamed up with The Beverly Wilshire for a spa dinner fit for The Hunger Games' Capital; The Nail Bar opens at The Beverly Wilshire & Rossano Ferretti opens in Beverly Hills.

Vosges Chocolate lands in Beverly Hills with some exotic takes on chocolate from curried versions to vegan. Daily Candy

Whetherly t-shirt company launches with an ideal cut and color from a sports wear expert.  Daily Candy

That's all for now.

xo – N.



By Nora Zelevansky / September 1st, 2011


You think you're ancient?  Santa Maria Novella is just OVER 800.  But look how pretty you can look, even when you're old???  Well, maybe only if you're made by monks.

Anyhoo — I'm on vacay, but took a moment out of my busy beach lolling schedule to write up the launch of these two new toning body creams from the Florentine company for

They smell insane and look oh so good on your sink.  Sign me up.  I'll have 800.  One for each glorious year.

xo – N.


SUMMER TRAVEL & SHAMELESS SELF-PROMOTION [Ritz Spa Treatments, Elie Saab Perfume, Elkin’s Launch, Bachelorette Gossip & More]

By Nora Zelevansky / August 11th, 2011

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Not that I have been nearly as attentive to you chickadees as I should be, but I'm about to be even worse.

Wait — there's worse than one or two posts a week?  Why, yes.  There is.

I'm about to take a hiatus from all things work and writing and instead loll by, well, wherever they'll let me.  (And by "they" I mean the authorities.)

Still, in the meantime, I did want to leave you with some light reading that spans many different genres.  A little bit for everyone, perhaps?  Here goes:

Okay, first, I am OBSESSED with this brand new line by two sisters out of Downtown LA (see above Lake dress).  Their newest collection — the first full one — launched August 1.  I wrote about them for C Magazine and then about their official launch for Daily Candy.  Read up and shop!  How much do you want this lace dress?

Of course, my blog "Fit Like Us" (which will be continuing over the next few weeks, despite my hiatus) covers all things fitness and health throughout the week.

For all you brides-to-be, I have a feature in the new Martha Stewart Weddings about wedding music and the country's best bands, DJs and D.I.Y. playlists.

Elie Saab has a new fragrance launching, which you can read about here in my story for

The Ritz-Carlton Downtown just launched an insane, entirely new Spa menu, really their first major endeavor — very red carpet etc.  Read about it here at

Also, I didn't write this article, but for all you fellow Bachelorette whores, here's some gossip on how Jennifer Love Hewitt and Ben F. "The Wine Guy" started dating.  Um. Yeah.

And … I have nothing to do with this show either, but I am OBSESSED with the new MTV show Awkward and I feel like I need to spread the word, so it doesn't get canceled like Huge.  The opening line to this last episode, "It was homecoming week and like an uncomfortably misguided tampon, it was impossible to ignore."


Lastly, if you haven't yet, you MUST try the chocolate Zico coconut water.  It's INSANE.  Lactards, it will change your life.

And, with that, I guess I'm out.  Talk to you later, dudes.  Happy end of summer!

xo – N.


By Nora Zelevansky / January 13th, 2011

I've taken a boatload of cold medicine, so I'm going to make this short and sweet before I start babbling true confessions and misspelling my own name.

ANYWAY, yesterday my story about stylist Oliver Ifergan's new hair care line posted on  You should read it.  Get edified.

Now, I'm going to pass out on my face.

xo – N.



By Nora Zelevansky / November 22nd, 2010


As if I haven't been guiding you not so subtly towards my articles enough lately, here's a link to a story about the launch of Fred Segal Originals on  Basically, Fred's daughter Annie has created her own line, which now has a space next to Umami burger at the Santa Monica store (the one on the east side of the street).

I won't get to see if before I head back east sadly for Thanksgiving.  I'm starting my turkey day celebration early.  Gobble, gobble.  (Stuffing, that is.)

xo – N.


By Nora Zelevansky / October 5th, 2010

I know, I've just been the worst blogger lately.  And by that I mean, that I haven't written word one while away in NYC.

Sorry chickadees.  But I've been shoved back into the game from my position of repose by a story today on, written by moi, about Sonya Dakar's new Nutrasphere line, which employs bio-engineered Human Growth Hormone and Apple Stem Cells.

I haven't tried the products yet, but, as I mentioned before, I am a fan of her new green sunblock.

So, read on, dear LINTERS.  And forgive me my sins.  Just think of how hard it's been to motivate.  How can I not be depressed now that they've cancelled Huge?  I'm emotionally eating just thinking about it.

xo – N.


By Nora Zelevansky / July 16th, 2010

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Happy Friday!  I'm happy cause it's overcast here in LA and for the first morning in several, I'm not hotter than, well, a cat with no AC.  Poor Mina and Waldo!

Anyway, I'm also happy because today my little post on designer Oday Shakar's new suit collection was posted on  (He's the guy who designed Sandra Bullock's little black dress from the MTV Movie Awards.)

Go ahead and read it!  Then "Like" it, if you do!  Sigh.  Remember the days before Facebook, when "liking" something just meant liking it in your head?  I don't.

Anyway, I'm headed to Magnolia Bakery this late afternoon, as the famed NYC cupcake shop is opening today on 3rd Street, for a first sneak peek event (or taste).  Bring on the Lactaid!

xoxoxo – N.


By Nora Zelevansky / June 28th, 2010

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Monday, Monday, yawn, yawn.

Soooo … when I covered Mona Moore's Rodarte shoe party last week for, the post focused mostly on the spring collection and the fête itself, which is definitely worth checking out!

In addition to the Hawaiian cocktails and condor-inspired shoes, which you can read about at the above link, guests also got an up close and personal gander at fall's crazy collection.  And the lucky ones (yes, me & R.) got to chat for a while with kooky, cool Rodarte designer Laura Mulleavy, who reminds me more of the visual artists that pervaded my art world childhood than of any designer I've ever come across.  (Her sister and co-designer Kate seemed really lovely too, but I didn't get to corner her for quite as long.)

Laura talked about The Dark Crystal: She's obsessed with the Jim Henson cult-classic movie.  (Coincidentally, for some reason, people think I look like the main female "Gelfling," Kira.)  Laura also dished about what it's like working and living with your sister, saying that they're "basically the same person."  (They went to Berkley together and now live together.)  She also told us all about the inspiration for the fall heels and about the Rodarte approach to design:

Basically, though
known for their avant-garde aesthetic, the designers themselves kept it casual
and unassuming, showing their Northern California and Pasadena roots in comfy
plaid and tees.  Though Laura did
rock their Repetto collaboration marbled ballet flats (love!), she shook her head “No
way!” in response to wearing her own designs, explaining:  “We don’t design for a specific girl or
for ourselves, which is unusual, but it means there are no limitations.”

Those that
truly worship at the altar of divine shoes were transfixed by fall’s upcoming
Kirkwood collaborations, displayed behind protective glass at the Mona Moore’s
rear.  The shoes are inspired by “sleepwalking”
and have heels that mimic melting candle wax and light up (see above and below).

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When it comes to Rodarte's heels, if the shoes fits, put it behind glass and stare at it, because these are simply works of art.

xo – N.